Tracey Arial is a writing wise-woman with a wealth of knowledge, both conventional and esoteric, about the craft. She is also a gifted and good-natured editor who can glean, at a glance, the strengths and weaknesses of a student’s work. She then delivers insightful strategies and useful tips on how to quickly improve. In all my years as a professional writer, I do not think I have ever met a better, or more effective, writing instructor.

Dorothy Nixon

Dorothy Nixon

Author and freelance writer with Chatelaine, Salon.com, Today’s Parent, etc.

Tracey is fun! Both praise and criticism always come with a laugh. She always starts with the words, phrases or ideas in your story that she liked the best and then gives her constructive criticism. Any critique is always thoughtful and useful.

Mary Sutherland

Author and family history writer

When a friend or colleague needs a simple one-pager, I refer them to Tracey. Her stories have helped raise thousands of dollars for entrepreneurs and charities.

Reford MacDougall, C.M.

Order of Canada recipient and charitable fundraising expert

As a writer trying to record family history stories, Tracey has been very encouraging and has given me lots of good advice. I particularly like her "happy face" technique whereby she recognizes the best part of our short stories. I feel very lucky to have her help and encouragement.

Lucy Anglin

Lucy Anglin

Sculptor and family history writer

Tracey's feedback and writing program have been crucial in advancing my 'creative' business plans. Her ongoing support has kept me focused and on track as I refine my ideas.

Zvi Leve

Sustainable mobility and accessibility consultant

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What inspires your employees?
Why are your clients amazing?
https://youtu.be/zjxo4LoXXAM When you profile your business, you need to ask why your clients are amazing. What do they do that[...]

Tracey Arial

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