This week on Unapologetically Canadian, I interviewed Dave Howard. Dave offers strategic customer education for anyone offering software as a service. He says that his experience in videography, software creation and online courses gives him the background he needs to help his clients build recurring revenue by helping their customers use their technology well. He cares about his customers’ goals as much as his own.

We talked about the importance of trust in a business relationship, the care behind a client-centred approach and the benefits of coaching in addition to his appreciation for living in Canada.

For more information, visit Dave’s business webpage.


Tracey Arial

Unapologetically Canadian Tracey Arial promotes creative entrepreneurship as an author, cooperative business leader, gardener, family historian and podcaster.

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